MF Central
A joint investor servicing platform launched by CAMS and KFintech — the two dominant RTAs in India — providing a single login for investors to view, transact, and manage mutual fund investments across all AMCs serviced by both RTAs, without needing separate logins for each fund house.
MF Central (mfcentral.in) was launched in 2021 as a collaboration between CAMS and KFintech, the two registrar-transfer agents that together serviced the vast majority of Indian AMCs. The platform was conceptualised to address a persistent investor pain point: the inability to see and service mutual fund investments held with different AMCs from a single interface.
Prior to MF Central, an investor holding units across, say, HDFC Mutual Fund (serviced by CAMS), Kotak Mutual Fund (CAMS), Axis Mutual Fund (KFintech), and Franklin Templeton (Franklin's own RTA) needed to log in separately to each AMC portal or rely on consolidation through the Consolidated Account Statement (CAS). MF Central addressed this by building a single portal that aggregated data from both RTAs, covering approximately 95 percent of the Indian AMF industry by AUM.
Key features of MF Central included: a consolidated portfolio view across all AMCs serviced by CAMS and KFintech; the ability to submit service requests such as change of address, bank mandate updates, and nomination registration online without physical forms; access to CAS (Consolidated Account Statement) generation; SIP registration, modification, and cancellation; and lump-sum redemption and purchase transactions.
MF Central also integrated with the SEBI-mandated SCORES (SEBI Complaints Redress System) for investor grievances and provided a direct link to the MF Utilities platform for transaction processing. Authentication used OTP-based PAN/email verification, with no separate registration required — an investor's existing KYC record served as the identity foundation.
SEBI had separately proposed a centralised industry-wide investor portal, but MF Central's industry-led approach pre-empted the need for a regulator-mandated solution. The platform was distinct from the BSE StAR MF and NSE MF-II platforms, which were transaction-routing platforms for distributors rather than direct investor interfaces.